Account Managing, Casting, Tiktok & Social Campaigns.
We presented our pitch, emerged victorious, and subsequently crafted a campaign tailored to engage and appeal to 18-24-year-olds, encouraging them to apply for Kurt Geiger's Business by Design program.
Despite Kurt Geiger's popularity in the fashion realm, there was a gap in their current TikTok and social media content, particularly in reaching the 18-24 age group. Our assignment involved developing two concise episodes with the aim of inspiring young individuals to participate in their creative program.
